Tips on how to identify people's need
So you have finally decided to start a business but how do you ldentify People's Need?
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1. You can identify people's need by asking yourself "What is my pain Point"
2. Your pain Point is a need for you and if it's a need for you, there is a possibility that is also another person's need
Let me give you an example of a pain Point that can be converted into a business......
So Mrs Ada buys goat and cow meat from Seller A
She buys dry fish from seller B
Then Chicken from Seller C.... This means, she shops from 3 different sellers and will also pay different delivery fees?
Her pain Point can be dealing with different sellers,when it could have been one, if only Seller A was selling all ...
Assuming, she (Mrs Ada) decides to run this business, her focus won't be on just cow and goat, she will add chicken, fresh fish and dry fish so her usp (unique selling proposition) will be shop all from one place
She can even add another usp of saying "Why pay multiple delivery fees when you can shop all from one store 😁
3. Next is to do her research, check people that are already in the business, study and see a way to make hers better..
Pain Point does not necessarily mean a new idea that has never been done....
You can always research on an existing idea, take learnings and run yours better...
We love to hear from you, please drop a comment, if you have any questions, email us Solum.adoi@gmail.com
Thank you
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